Standard and Substandard in the Language: on Substantiation of Notions
The article is dedicated to the characteristic of notions “standard” and “substandard” in Russian language environment. Linguists’ reference to the use of term “substandard” is proved from the position of objective circumstances. It is offered to differentiate the expression “literary language” and to revive the term “standard”, which notion excludes uncodified elements of Russian ethnolanguage. Substandard is studied as a source of general language innovations.
literary language, standard, substandard, business communication, language standard.