The Mechanism of Communicative Influence under Crisis Situations Conditions

(Rostov-on-Don, Vladikavkaz)

The communicative influence illustrated by the dominant models which form the basis of the given subject is considered. The author examines communication, semiotic, cognitive mechanisms of influence under the conditions of crisis situations. Both differentiated and mutual channel of their dynamic functioning corroborated by actual empiric work material are being retraced.
crisis communication, communication model, communicative mechanism, semiotic mechanism, cognitive mechanism

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